Good Life Kombucha Package design

Good Life Kombucha is a juice company based out of Colorado. The target audience for individuals that drink kombucha are people who do not mind spending a higher cost for a fancy drink that has multiple benefits for their own body. When looking at this package design these blue layers can either be seen as the beautiful mountains that Colorado has or also the flowing watery nature that Kombucha has to it. The flow of the fonts, colors, and layers creates a calming and relaxing effect that individuals will love to see in their Kombucha label.